The Signal & The Noise – presenting at conference in Lincoln, Nebraska

I am currently in Lincoln, Nebraska attending the conference, The New and the Novel in in 19th-Century Studies. Together with my colleague Johan Jarlbrink I will today deliver a presentation entitled “The Signal & The Noise—Digitizing 19th Century Newspapers at the National Library of Sweden”. It relates to work we are doing with in the research project Digitala lägg. My slides as a PDF can be downloaded here: snickars_nebraska.

PSK-rapport klar

Den rapport som jag i egenskap av medlem i mediebranschens public-service-kommission arbetat med under mer än ett halvår är nu klar – och har precis presenterats på MEG16 i Göteborg. Ur ingressen: “Fler medier ska kunna producera public service, de statliga programbolagen ska få ett tydligare uppdrag och radio- och tv-avgiften ska avskaffas. Det är tre centrala förslag i den rapport som Public service-kommissionen idag presenterar vid ett seminarium på Mediedagarna i Göteborg.” Rapporten kan laddas ned här: PSK_2016.

Keynote på Digikult 2016

Imorgon bitti ska jag hålla en keynote på konferensen Digikult, en nordisk mötesplats för digitalt kulturarv i praktiken med fokus på tillgänglighet, delaktighet och utveckling. Min ambition är dels att göra en sorts undersökning av ”det digitala” med utgångspunkt i några av mina digitala kulturarvsprojekt – och då framför allt det nya projektet ”Digitala modeller”. Därtill vill jag i en längre avslutning lyfta fram ett par digitala kulturarvsparadoxer – eller möjligen motsatspar, eller rentav tankefigurer – som visserligen också undersöker av ”det digitala”, men på ett mer övergripande plan handlar om relationen mellan forskning och kulturarv med utgångspunkt i digital humaniora.

Har satt ihop exakt 100 slides – som kan laddas ned som PDF här (39 MB): snickars_digikult_16_digitala_modeller

The Formation of Swedish Media Studies 1960-1980

Together with my two colleagues Mats Hyvönen and Per Vesterlund, I am currently writing an article about the formation of Swedish media studies during the 1960s and 1970s. The piece is a continuation of the book we published last year, Mass Media Problems. The Formation of Media Studies [Massmedieproblem. Mediestudiets formering] where we argued that Swedish media studies departed from, and emerged within a rather diffuse borderland between the media industry, national cultural politics as well as academia. Our idea is to have it published in the journal Media History – presently the article starts like this:

In spring 1962, a study was published that attracted a great deal of attention in the Swedish daily press. It bore the title, Swedish Popular Press 1931-1961 [Svensk Populärpress 1931-1961] and was written by Göran Albinsson. His book doesn’t come across as a particularly unusual press historical study today. Through measurements of press and magazine circulation, size and content, and by analysing prices and the financial results of publishers—related to the socio-economic status of Swedish readership—Albinsson was able to show how reading weekly press and magazines had gradually increased over the thirty-year period studied. The last two years (1960 and 1961), however, showed a marked downturn, which Albinsson attributed to the expansion of Swedish television. Studies using a similar methodology had been done before, primarily in the U.S; Albinsson referred, for example, to NBC’s published television measurements. He also alluded in more general terms to “American surveys of mass media’s ability to influence opinions, values and behaviour”. J. T. Klapper’s recently published, The Effects of Mass Communications (1960) was, in addition, singled out as a “highly exhaustive summary”.

Today, it might seem somewhat odd that Albinsson’s study was commissioned by Åhlén & Åkerlund, the biggest publisher of weekly magazines in Sweden at the time. But just as it appeared increasingly important to study mass media, it seemed natural that media companies themselves would be responsible for studies of their own business. Hence, the circumstance was not subjected to any special criticism in reviews of Albinsson’s book—and there were, indeed, many of them. The lavish attention around his study can be perceived as part of an increasing interest in Sweden during the early 1960s around mass media issues. Debates raged more or less constantly within the public sphere. Journalists, writers and academics attacked or (occasionally) praised the content of media and regularly commented on matters of form. Especially, the significance of television was intensely discussed in Sweden at the time, and mostly in negative terms: falling cinema attendance, decline of newspaper circulation and fewer books being read—everything could be blamed on TV. In one such opinion piece about the media, author Arnold Rörling, for example, stated in 1961: “The weekly press is one of the links in a dangerous chain—the shackle of the mass media. But the phrase ‘mass medium’ is already so overused that it means nothing to us. We hear it spoken, but it produces no associations in us—least of all any warnings of danger.”

The interesting point about Rörling’s article does not concern himself—a relatively well-known writer in Sweden at the time, who published a fine essay on objectionable mass culture. This was a common journalistic theme. What is realy striking with Rörling’s argumentation, was on the one hand that the term mass medium in 1961 was so widely used that an ordinary Swedish cultural commentator (as Rörling) could express genuine ennui about it. On the other hand, he also described different media’s symbiotic dependence on each other, a kind of media convergence, as an entirely reasonable idea to be held in mind already in 1961. Indeed, the various mass media in Sweden were so closely linked that they were best captured in the most striking of agrarian metaphors, the shackle that tethered cattle (i.e society, citizens or audiences) in a manner that was as unbreakable as it was painful.

In Sweden the term ‘mass media’ had by 1960 established itself as a buzzword in public discussions. Looking back, the reasons seem obvious: never before had so many platforms, based on so many different media technologies competed for people’s time and attention. There was consequently a need for a common language that described the shifting media landscape of the archetypal Social Democratic welfare state, as well as for novel methods by which media phenomena could be studied. Around 1960, the politics of the emerging media society in Sweden tended to fixate on the formative functions of communication. If (old media) as art, film or literature could function as instruments for changing the opinions and attitudes of individuals and groups, it was the job of the new mass media (especially television) to convey these instruments (on a national scale) in a fair and effective way. According to the discourse at the time, mass media had the task of providing citizens with the knowledge they needed. But the mass media could also provoke and create opinion, and influence the whole of society. The monopoly of public service broadcast media, press subsidies and film policy were some of the issues around which uncertainty about the new media landscape prevailed.

By and large, however, the history of media research remains to be written. Naturally, over the years in Sweden—as in other countries—a few national (more or less nostalgic) retrospectives have been published, almost always written from an intra-academic, media and communication studies perspective. The anthology, The history of media and communication research: Contested memories (2008) is one example. Compared to other humanistic and social science disciplines, old ways of studying media has gained scarce attention. This is somewhat surprising, since the history of media research has a number of socio-political implications. Understanding media, in short, meant understanding society. The consolidation of media research in Sweden during the 1960s and 70s, for example, was hence far from an intra-academic endeavour. On the contrary, to reduce the formation of media studies to a question of the emergence of media and communication studies (or film studies for that matter) is to miss the point. The central question regarding the formation of Swedish media studies between 1960 and 1980 is not about how university research disciplines were established, but rather how a changing media landscape prompted a broad social and discursive activity, within government and politics, the media industry and the public sphere—as well as at universities.

In fact, from a media historical perspective, it is as relevant to consider research (and debates) around the media as part of media’s national history as it is to perceive such studies as solely belonging to academic history. This article, hence, has a meta perspective regarding the formation of media studies in Sweden. With its focus on tangential and overlapping fields, institutions and players, it seeks to complicate and problematize the development of media research, as well as situating the study of media within a broader Swedish media history. The fact that media inquires were often commissioned by a number of institutions (outside of universities)—ministries, archives, defence forces, media companies and opinion pollsters—falls in line with such an approach. The rapid development of mass media, and research about the same media, were simply different sides of the same coin. In addition, since the media was constantly discussed within the public sphere by the nation’s intelligentsia, what emerges is a truly complex media history, in which academia was sometimes even marginalised. Then again, the question remains what media research at the time defined as its objects of study—that is, as media—and what was defined as research. In Sweden during the 1960s and 1970s, there were many different interpretations. And almost as many answers.

Spotify Teardown – forthcoming book published by MIT Press

I am extremely pleased and proud that that I and my research group just signed a book contract with MIT Press – the forthcoming book is tentatively entitled: Spotify Teardown. Inside the Black Box of Streaming Music. Manuscript is to be delivered in a years time or so – and according to our proposal this is what we intend to do:

Co-authored by five Swedish academic researchers as part of a multi-year project funded by the Swedish Research Council (2014-18), the book engages in a reverse engineering of Spotify’s algorithms, aggregation procedures, meta-data, and valuation strategies. Written at the intersection of software studies, critical media industry studies, the digital humanities and social anthropology, the book proposal takes its cue not from the promise of a better digital future—but from the longstanding STS slogan, “it could be otherwise.” Our book proposal, however, is not a retrospective write-up of project findings. Instead of summing up research results in standard academic form after the project’s end, we aim to use the book as an organizing device for our ongoing and collectively performed research. Writing about processes rather than ready-made objects requires a form that is processual and dynamic in itself—kind of a “Google doc-approach”. The proposed book will thus combine historical documentation of previous “solutionist” discourses, ongoing (and often agile) experiments, and analyses of socio-technical processes with an auto-ethnography. Interweaving these various analytical layers, we aim to provides insights about the ontology of the digital, and offers a practical companion for researchers venturing into the backsides and the back-end of contemporary digital life. The book will consist of five main chapters, an introduction and conclusion, notes, references, and index. Each of the co-authors will act as section editor for one of the main chapters, taking responsibility for the chapter’s coherence and completeness

Felegrafen – analys av smutsiga tidningar

I veckan kommer en delstudie av projektet ”Digitala lägg” att presenteras på den digitala humaniora-konferensen i Oslo – Digital Humanities in The Nordic Countries. Projektpresentationen heter, ”Att hantera felegrafen: Textanalys av smutsiga tidningar”, och anslaget ger en fingervisning om innehållet:

Aftonbladet kunde i en notis i oktober 1847 rapportera att ny teknik inte alltid är att lita på när åskan fått den elektriska telegrafen att sända obegripliga textmeddelanden. Liknande brus har uppstått när just denna gamla notis digitaliserats – men istället för åskan så är det nu den maskinella inläsningen (OCR) och den automatiska indelningen av textmassan till sammanhörande stycken som förvränger orden. Pionjärerna inom distant reading arbetar vanligtvis med mer grafiskt rena, ofta skönlitterära, böcker som är enklare att digitalisera. Att arbeta med tidningstexter innebär i högre grad att finna metoder för att hantera det omfattande brus som tillförts materialet genom digitaliseringsprocessen.

Projektpresentationen sker inom ramen för konferensens ”panel-poster”, och vår affisch – som mina kollegor Johan Jarlbrink och Roger Mähler tagit fram – kan laddas ned här: Nordic-DHC_poster_Telegrafen_Roger_Johan_Pelle.

Första projektpresentationen av Digitala modeller

Imorgon på Nordiska museet anordnar Digisam ett seminarium med syfte att fördjupa dialogen mellan minnesinstitutioner och universitet – i detta fall med utgångspunkt i de fem projekt som beviljats medel i den första utlysningen från Vitterhetsakademin och RJ kring “Samlingarna och forskningen” förra året. Programmet finns här: Dagordning_ digisam_RJ-sem. Projektet “Digitala Modeller. Teknikhistoriens samlingar, digital humaniora & industrialismens berättelser” tilldelades då medel – allt i form av ett samarbete mellan Tekniska museet och HUMlab på Umeå universitet. Jag leder detta projekt och gör imorgon min första presentation (även om projektet officiellt inte startar förrän i april). Mina slides kan laddas ned här: snickars_digitala_modeller_presentation.

Förståelsen för vad internet gör med samhället är för grund

Jag har idag i DN Kultur publicerat en tredelad replik i det meningsutbyte som där pågått en tid – Digitaliseringen. Förståelsen för vad internet gör med samhället är för grund. Artikeln kräver ingen speciell introduktion; i den finns också länkar till alla andra texter i debatten. Gillar emellertid skarpt att den bildsatts med herr Jobs: “Apples Steve Jobs med en nu mycket gammal dator”. Pas mal.

Om public service i DN

Jag har idag publicerat en längre text om idén med public service i DN Kultur – då och framöver: Så ska public service blomstra i en digital era. Artikeln kan betraktas som ett inspel diskussionen om public service, och om det är funktion eller institution som ska vara styrande för denna idé i en digital tid. Mer konkreta förslag kommer framöver inom ramen för den publicservice-kommission jag är med i, vars slutrapport kommer att presenteras på MEG16 i Göteborg i början av april.

New book: Business Innovation and Disruption in the Music Industry

I was really pleased to hear that the book, Business Innovation and Disruption in the Music Industry – edited by Patrik Wikström and Robert DeFillippi has now been published. I have written an article in the book, “More music is better music”, and information about the book, including a number of preview pages can be found at the publisher’s web page. Looking forward to get a copy of my own!